Jumping right into Fall I with Organizational Identity & Brand! In this course, I will learn about the importance of brand identity. The only constant is change, and it’s happening rapidly especially in terms of technology. This has one of the biggest influences on the “how” and “why” of consumers’ everyday decisions. It will be essential for organizations to build their brands with these changes in mind. This is where genuine connection and engagement will come into play. Looking forward to the next several weeks to explore this topic a little more.
Tierra Thomas 